Aviation customers’ journey, who cares? Managing customer...

Journal of Global Scholars of Marketing Science 2017 / 04 Vol. 27; Iss. 2

Aviation customers’ journey, who cares? Managing customer experiences with customer relationship management strategy: Insight into Nigerian customers’ perspectives

Wali, Andy Fred, Nwokah, N. Gladson
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Volume:
27
Language:
english
Journal:
Journal of Global Scholars of Marketing Science
DOI:
10.1080/21639159.2017.1283795
Date:
April, 2017
File:
PDF, 1.89 MB
english, 2017
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