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[Lecture Notes in Business Information Processing] Exploring Services Science Volume 279 || Social Media Marketing and Value Co-creation: A Dynamic Performance Management Perspective

Za, Stefano, Drăgoicea, Monica, Cavallari, Maurizio
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Volume:
10.1007/97
Year:
2017
Language:
english
DOI:
10.1007/978-3-319-56925-3_11
File:
PDF, 1.19 MB
english, 2017
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