Segmentation and explanation of smartphone use for travel...

Segmentation and explanation of smartphone use for travel planning based on socio-demographic and behavioral variables

Vallespín, María, Molinillo, Sebastian, Muñoz-Leiva, Francisco
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Volume:
117
Language:
english
Journal:
Industrial Management & Data Systems
DOI:
10.1108/IMDS-03-2016-0089
Date:
April, 2017
File:
PDF, 714 KB
english, 2017
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