Brand names today compared to those 100 years ago

Journal of Brand Management 2000 / 11 Vol. 8; Iss. 2

Brand names today compared to those 100 years ago

McCrum, A
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Volume:
8
Language:
english
Journal:
Journal of Brand Management
DOI:
10.1057/palgrave.bm.2540012
Date:
November, 2000
File:
PDF, 153 KB
english, 2000
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