The Role of Organizational Perception, Perceived Consumer...

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The Role of Organizational Perception, Perceived Consumer Effectiveness and Self-efficacy in Recycling Advocacy Advertising Effectiveness

Lee, Yoon-Joo, Haley, Eric, Yang, Kiseol
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Language:
english
Journal:
Environmental Communication
DOI:
10.1080/17524032.2017.1308407
Date:
May, 2017
File:
PDF, 1.36 MB
english, 2017
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