Marketing research centers: community, productivity, and...

Journal of the Academy of Marketing Science 2017 / 7 Vol. 45; Iss. 4

Marketing research centers: community, productivity, and relevance

Palmatier, Robert W.
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Volume:
45
Language:
english
Journal:
Journal of the Academy of Marketing Science
DOI:
10.1007/s11747-017-0538-5
Date:
July, 2017
File:
PDF, 195 KB
english, 2017
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