[IEEE 2017 IEEE 2nd International Conference on Cloud Computing and Big Data Analysis (ICCCBDA) - Chengdu, China (2017.4.28-2017.4.30)] 2017 IEEE 2nd International Conference on Cloud Computing and Big Data Analysis (ICCCBDA) - Applying Big Data Analytics to reevaluate previous findings of online consumer behavior research: A case study of the city hotel in Taiwan

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