A primer for the use of internet marketing research tools:...

Journal of Direct Data and Digital Marketing Practice 2005 / 1 Vol. 6; Iss. 3

A primer for the use of internet marketing research tools: The value of usability studies

Moutusi Maity,Cara Lee Okleshen Peters
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Volume:
6
Language:
english
Journal:
Journal of Direct, Data and Digital Marketing Practice
DOI:
10.1057/palgrave.im.4340290
Date:
January, 2005
File:
PDF, 123 KB
english, 2005
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