Brand Borat? Americans' reaction to a Kazakhstani place...

Place Branding and Public Diplomacy 2008 / 5 Vol. 4; Iss. 2

Brand Borat? Americans' reaction to a Kazakhstani place branding campaign

Jami Fullerton,Alice Kendrick,Courtney Wallis
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Volume:
4
Language:
english
Journal:
Place Branding and Public Diplomacy
DOI:
10.1057/pb.2008.6
Date:
May, 2008
File:
PDF, 167 KB
english, 2008
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