Australian student reactions to US tourism advertising: A...

Australian student reactions to US tourism advertising: A test of advertising as public diplomacy

Jami A Fullerton,Alice Kendrick,Gayle Kerr
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Volume:
5
Language:
english
Journal:
Place Branding and Public Diplomacy
DOI:
10.1057/pb.2009.7
Date:
May, 2009
File:
PDF, 160 KB
english, 2009
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