The effect of price on return intentions: Do satisfaction...

Journal of Revenue and Pricing Management 2008 / 12 Vol. 7; Iss. 4

The effect of price on return intentions: Do satisfaction and reward programme membership matter?

Breffni M Noone,Daniel J Mount
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Volume:
7
Language:
english
Journal:
Journal of Revenue and Pricing Management
DOI:
10.1057/rpm.2008.21
Date:
December, 2008
File:
PDF, 154 KB
english, 2008
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