The strategic hybrid orientation and brand performance of B2B SMEs
Anees-ur-Rehman, Muhammad, Saraniemi, Saila, Ulkuniemi, Pauliina, Hurmelinna-laukkanen, PiaLanguage:
english
Journal:
Journal of Small Business and Enterprise Development
DOI:
10.1108/JSBED-11-2016-0171
Date:
June, 2017
File:
PDF, 304 KB
english, 2017