ANALYZING HETEROGENEITY ON THE VALUE, SATISFACTION, WORD-OF- MOUTH RELATIONSHIP IN RETAILING
Fuentes Blasco, María, MOLINER-VELAZQUEZ, BEATRIZ, GIL-SAURA, IRENE, Murphy, PatrickJ., Floh, ArneLanguage:
english
Journal:
Management Decision
DOI:
10.1108/MD-03-2016-0138
Date:
July, 2017
File:
PDF, 427 KB
english, 2017