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Construction and validation of customer value co-creation attitude scale
Shamim, Amjad, ghazali, zulkipli, Albinsson, Pia A., Norberg, PatriciaLanguage:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/JCM-01-2016-1664
Date:
October, 2017
File:
PDF, 744 KB
english, 2017