Proactive entrepreneurial behaviour, market orientation,...

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European Journal of Marketing 2017 / 10

Proactive entrepreneurial behaviour, market orientation, and innovation outcomes: a study of small- and medium-sized manufacturing firms in the UK

Liu, Gordon, Ko, Wai Wai Joyce, Ngugi, Isaac, Takeda, Sachiko, Lee, Nick, Yang, Zhilin (Forrest)
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Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/EJM-11-2016-0663
Date:
October, 2017
File:
PDF, 714 KB
english, 2017
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