INNOVATORS AND EARLY ADOPTERS IN THE DIFFUSION OF INNOVATIONS: A LITERATURE REVIEW
DEDEHAYIR, OZGUR, ORTT, ROLAND J., RIVEROLA, CARLA, MIRALLES, FRANCESCLanguage:
english
Journal:
International Journal of Innovation Management
DOI:
10.1142/S1363919617400102
Date:
November, 2017
File:
PDF, 212 KB
english, 2017