Marketing of specialised products and services to consumers...

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The International Review of Retail Distribution and Consumer Research 2017 / 08

Marketing of specialised products and services to consumers with disabilities: exploring the role of advertising, country-of-origin, and e-commerce

Aichner, Thomas, Shaltoni, Abdel Monim
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Language:
english
Journal:
The International Review of Retail, Distribution and Consumer Research
DOI:
10.1080/09593969.2017.1364658
Date:
August, 2017
File:
PDF, 1.40 MB
english, 2017
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