Does Double Jeopardy apply using average spend per buyer as...

  • Main
  • 2017 / 11
  • Does Double Jeopardy apply using average spend per buyer as...
Australasian Marketing Journal (AMJ) 2017 / 11

Does Double Jeopardy apply using average spend per buyer as the loyalty metric?

Dawes, John, Bond, Allison, Hartnett, Nicole, Sharp, Byron
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Language:
english
Journal:
Australasian Marketing Journal (AMJ)
DOI:
10.1016/j.ausmj.2017.10.008
Date:
November, 2017
File:
PDF, 660 KB
english, 2017
Conversion to is in progress
Conversion to is failed