The role of e-commerce in the internationalization of Spanish luxury fashion multi-brand retailers
Mir-Bernal, Pedro, Guercini, Simone, Sádaba, TeresaLanguage:
english
Journal:
Journal of Global Fashion Marketing
DOI:
10.1080/20932685.2017.1399080
Date:
November, 2017
File:
PDF, 1.29 MB
english, 2017