Consumers’ electronic word-of-mouth behavioral intentions...

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Tourism and Hospitality Research 2017 / 11

Consumers’ electronic word-of-mouth behavioral intentions on Facebook: Does message type have an effect?

Kwok, Linchi, Mao, Zhenxing (Eddie), Huang, Yung-Kuei
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Language:
english
Journal:
Tourism and Hospitality Research
DOI:
10.1177/1467358417742684
Date:
November, 2017
File:
PDF, 190 KB
english, 2017
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