Social media, information presentation, consumer...

Electronic Commerce Research and Applications 2017 / 12

Social media, information presentation, consumer involvement, and cross-border adoption of pop culture products

Yoon, Sungjoon
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Language:
english
Journal:
Electronic Commerce Research and Applications
DOI:
10.1016/j.elerap.2017.12.005
Date:
December, 2017
File:
PDF, 399 KB
english, 2017
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