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Industrial Management & Data Systems 2017 / 12

A comparison between Structural Equation Modelling (SEM) and Bayesian SEM approaches on in-store behaviour

Ong, Fon Sim, Khong, Kok Wei, Yeoh, Ken Kyid, Syuhaily, Osman, Mohd. Nor, Othman, Chong, Alain
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Language:
english
Journal:
Industrial Management & Data Systems
DOI:
10.1108/IMDS-10-2016-0423
Date:
December, 2017
File:
PDF, 1.28 MB
english, 2017
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