Modelling the Effects of Customer Service Performance on...

The Journal of Marketing Theory and Practice 1994 / 04 Vol. 2; Iss. 2

Modelling the Effects of Customer Service Performance on Purchase Intentions in the Channel

Innis, Daniel E., La Londe, Bernard J.
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Volume:
2
Language:
english
Journal:
Journal of Marketing Theory and Practice
DOI:
10.1080/10696679.1994.11501650
Date:
April, 1994
File:
PDF, 1.46 MB
english, 1994
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