Campaign Preparation for Complex Initiatives: A...

Health Communication 2017 / 10

Campaign Preparation for Complex Initiatives: A Person-Centered Approach to Audience Segmentation of Parents’ Antibiotic Stewardship

Smith, Rachel A., MacGeorge, Erina L., Hackman, Nicole M., M’ikanatha, Nkuchia M.
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Language:
english
Journal:
Health Communication
DOI:
10.1080/10410236.2017.1384345
Date:
October, 2017
File:
PDF, 1.18 MB
english, 2017
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