The Influence of Advertising on Consumer Brand Preference

Journal of Social Sciences 2005 / 01 Vol. 10; Iss. 1

The Influence of Advertising on Consumer Brand Preference

Ayanwale, Adeolu B., Alimi, Taiwo, Ayanbimipe, Matthew A.
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Volume:
10
Language:
english
Journal:
Journal of Social Sciences
DOI:
10.1080/09718923.2005.11892453
Date:
January, 2005
File:
PDF, 158 KB
english, 2005
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