Is Cash King for Sales Compensation Plans? Evidence from a...

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Is Cash King for Sales Compensation Plans? Evidence from a Large Scale Field Intervention

Viswanathan, Madhu, Li, Xiaolin, John, George, Narasimhan, Om
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Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1509/jmr.14.0290
Date:
December, 2017
File:
PDF, 554 KB
english, 2017
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