The Moderating and Mediating Role of Corporate Reputation in the Link Between Service Innovation and Cross-Buying Intention
Sridhar, M., Mehta, AjayLanguage:
english
Journal:
Corporate Reputation Review
DOI:
10.1057/s41299-018-0044-9
Date:
February, 2018
File:
PDF, 1.97 MB
english, 2018