Relationship quality as an antecedent of customer relationship proneness: A cross-cultural study between Spain and Mexico
Olavarría-Jaraba, Ana, Cambra-Fierro, Jesús J., Centeno, Edgar, Vázquez-Carrasco, RosarioVolume:
42
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2018.01.011
Date:
May, 2018
File:
PDF, 374 KB
english, 2018