Customer value co-creation over the relationship life cycle

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Journal of Service Theory and Practice 2018 / 02

Customer value co-creation over the relationship life cycle

Cambra-Fierro, Jesus, Melero-Polo, Iguacel, Sese, F. Javier
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Language:
english
Journal:
Journal of Service Theory and Practice
DOI:
10.1108/JSTP-01-2017-0009
Date:
February, 2018
File:
PDF, 274 KB
english, 2018
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