Customer Need Identification Methods in New Product Development: What Works “Best”?
Geyer, Felix, Lehnen, Jens, Herstatt, CorneliusLanguage:
english
Journal:
International Journal of Innovation and Technology Management
DOI:
10.1142/S0219877018500086
Date:
January, 2018
File:
PDF, 346 KB
english, 2018