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Management Decision 2018 / 02

Building successful franchise partnerships: the importance of communication and trust

Fernández-Monroy, Margarita, Martín-Santana, Josefa D., Galván-Sánchez, Inmaculada
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Language:
english
Journal:
Management Decision
DOI:
10.1108/MD-07-2016-0528
Date:
February, 2018
File:
PDF, 243 KB
english, 2018
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