[IEEE 2017 International Conference on Behavioral, Economic, Socio-cultural Computing (BESC) - Krakow (2017.10.16-2017.10.18)] 2017 International Conference on Behavioral, Economic, Socio-cultural Computing (BESC) - Consumers' trust and popularity of negative posts in social media: A case study on the integration between B2C and C2C business models

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