Beyond Acculturation: Multiculturalism and the...

Journal of Consumer Research 2018 / 03

Beyond Acculturation: Multiculturalism and the Institutional Shaping of an Ethnic Consumer Subject

Veresiu, Ela, Giesler, Markus, Ger, Güliz
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Language:
english
Journal:
Journal of Consumer Research
DOI:
10.1093/jcr/ucy019
Date:
March, 2018
File:
PDF, 477 KB
english, 2018
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