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Customer relationship management systems and organizational performance: Quantitative evidence from the Jordanian telecommunication industry
Al-Weshah, Ghazi A., Al-Manasrah, Excimirey, Al-Qatawneh, ManarLanguage:
english
Journal:
Journal of Marketing Communications
DOI:
10.1080/13527266.2018.1449007
Date:
March, 2018
File:
PDF, 1.41 MB
english, 2018