Dual Diffusion: Analysis and Implications for Sales Force...

The Journal of Marketing Theory and Practice 1994 / 07 Vol. 2; Iss. 3

Dual Diffusion: Analysis and Implications for Sales Force Management

Parthasarathy, Madhavan, Sohi, Ravipreet S., Hampton, Ronald D.
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Volume:
2
Language:
english
Journal:
Journal of Marketing Theory and Practice
DOI:
10.1080/10696679.1994.11501655
Date:
July, 1994
File:
PDF, 1.43 MB
english, 1994
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