Consumerism and Health Care Marketing

California Management Review 1979 / WIN Vol. 22; Iss. 2

Consumerism and Health Care Marketing

Alan R. Andreasen
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Volume:
22
Language:
english
Journal:
California Management Review
DOI:
10.2307/41165324
Date:
January, 1979
File:
PDF, 639 KB
english, 1979
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