The Effect of Tactile Experiences in Consumer Behavior

The Effect of Tactile Experiences in Consumer Behavior

Park, Jaewoo, Ishii, Hiroaki, Togawa, Taku
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Volume:
19
Year:
2016
Journal:
Journal of Marketing & Distribution
DOI:
10.5844/jsmd.19.1_1
File:
PDF, 1.46 MB
2016
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