Can Everyday Brands Be Threatening? Responses to Brand Primes Depend on Childhood Socioeconomic Status
Whelan, Jodie, T. Hingston, Sean, Mukhopadhyay, Anirban, Raghubir, PriyaLanguage:
english
Journal:
Journal of Consumer Psychology
DOI:
10.1002/jcpy.1029
Date:
February, 2018
File:
PDF, 241 KB
english, 2018