Cultural sensitivity: an antecedent of the image gap of tourist destinations
Beerli-Palacio, Asunción, Martín-Santana, Josefa D.Language:
english
Journal:
Spanish Journal of Marketing - ESIC
DOI:
10.1108/SJME-03-2018-002
Date:
May, 2018
File:
PDF, 223 KB
english, 2018