Promotion decisions under asymmetric demand-generation information: Self-operated, online-platform and offline-outlet strategies
Chen, Pingping, Yan, Yingchen, Xu, Geni, Zhao, RuiqingYear:
2018
Language:
english
Journal:
IEEE Transactions on Fuzzy Systems
DOI:
10.1109/TFUZZ.2018.2829475
File:
PDF, 1.65 MB
english, 2018