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Not all organic food is created equal: the role of product type, perceived authenticity, and construal level
Chang, Hua, Zhang, Lingling, Lee, Jung-SookLanguage:
english
Journal:
Journal of Marketing Communications
DOI:
10.1080/13527266.2018.1468350
Date:
May, 2018
File:
PDF, 2.09 MB
english, 2018