Drivers of user loyalty intention and commitment to a...

Drivers of user loyalty intention and commitment to a search engine: An exploratory study

Sirdeshmukh, Deepak, Ahmad, Norita B., Khan, M. Sajid, Ashill, Nicholas J.
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Volume:
44
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2018.06.002
Date:
September, 2018
File:
PDF, 466 KB
english, 2018
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