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Reducing Assortments without Losing Business: Key Lessons for Retailers and Manufacturers
Sloot, Laurens, Verhoef, PeterVolume:
3
Language:
english
Journal:
GfK Marketing Intelligence Review
DOI:
10.2478/gfkmir-2014-0046
Date:
November, 2011
File:
PDF, 4.27 MB
english, 2011