Joindre l’image à la parole pour comprendre le sens...

Recherche et Applications en Marketing 2018 / 07 Vol. 33; Iss. 3

Joindre l’image à la parole pour comprendre le sens culturel des pratiques : Ce que révèle la photo-élicitation

Ndione, Louis César, Rémy, Eric
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Volume:
33
Language:
french
Journal:
Recherche et Applications en Marketing (French Edition)
DOI:
10.1177/0767370118773301
Date:
July, 2018
File:
PDF, 342 KB
french, 2018
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