Smart Shoppers’ Purchasing Experiences: Functions of Product Type, Gender, and Generation
Atkins, Kelly Green, Hyun, Sae-Young JessicaVolume:
8
Language:
english
Journal:
International Journal of Marketing Studies
DOI:
10.5539/ijms.v8n2p1
Date:
March, 2016
File:
PDF, 223 KB
english, 2016