A scale for CEO personal brand measurement

South African Journal of Business Management 2017 / 06 Vol. 48; Iss. 2

A scale for CEO personal brand measurement

Chen, Hai-Ming, Chung, Hsin-Mei
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Volume:
48
Language:
english
Journal:
South African Journal of Business Management
DOI:
10.4102/sajbm.v48i2.25
Date:
June, 2017
File:
PDF, 591 KB
english, 2017
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