Marketing Management in Turkey || Chapter 1.2: From Bazaars...

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Marketing Management in Turkey || Chapter 1.2: From Bazaars to Digital Environment: A Short History of Marketing in the Turkish Context

Ozturkcan, Selcen, Okan, Elif Yolbulan
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Volume:
10.1108/97
Year:
2018
Language:
english
DOI:
10.1108/978-1-78714-557-320181003
File:
PDF, 472 KB
english, 2018
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