The impact of corporate social responsibility on consumer...

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The impact of corporate social responsibility on consumer brand advocacy: The role of moral emotions, attitudes, and individual differences

Xie, Chunyan, Bagozzi, Richard P., Grønhaug, Kjell
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Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2018.07.043
Date:
August, 2018
File:
PDF, 627 KB
english, 2018
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