Brand Name, Sales Promotion and Consumers’ Online Purchase...

Brand Name, Sales Promotion and Consumers’ Online Purchase Intention for Cell-phone Brands

Faryabi, Mohammad, Sadeghzadeh Fesaghandis, Kousar, Saed, Mortaza
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Volume:
7
Language:
english
Journal:
International Journal of Marketing Studies
DOI:
10.5539/ijms.v7n1p167
Date:
January, 2015
File:
PDF, 238 KB
english, 2015
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