Brand Name, Sales Promotion and Consumers’ Online Purchase Intention for Cell-phone Brands
Faryabi, Mohammad, Sadeghzadeh Fesaghandis, Kousar, Saed, MortazaVolume:
7
Language:
english
Journal:
International Journal of Marketing Studies
DOI:
10.5539/ijms.v7n1p167
Date:
January, 2015
File:
PDF, 238 KB
english, 2015