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Business Horizons 2018 / 7

Challenges and opportunities of new retail horizons in emerging markets: The case of a rising coffee culture in China

Ferreira, Jennifer, Ferreira, Carlos
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Language:
english
Journal:
Business Horizons
DOI:
10.1016/j.bushor.2018.06.001
Date:
July, 2018
File:
PDF, 364 KB
english, 2018
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